Making drinks merchandising and shelf management more Dynamic

Making drinks merchandising and shelf management more Dynamic

Many of the world's leading drinks manufacturers have worked closely with us for a number of years. Which has meant we've been able to introduce some Dynamic innovations.

We pioneered, for example, the UK use of the Visislide gravity feed system that is now being used so successfully by soft drink companies like Coca-Cola, Pepsi and Lucozade, amongst many other household names. We developed the US Visishelf concept to meet European and UK market demands and – thanks to the principle that consumers buy more readily from a cooler that appears full - have seen an increase of 8-12% in cooler sales. With less employer effort. Visislide uses a simple gravity feed system that always presents products face-to-front.

Similarly advanced, low-effort shelf management is delivered by Visifloor – an intelligent design that automatically orders products in face-to-front rows. Planograms and product listing are changed easily and the system is compatible with both standard and non-standard shelving units. The result is an increase in sales of almost 10% and a saving of 12% in restocking time.

Now that's what we call a Dynamic improvement.